26th Session of the UN Tourism General Assembly

November 7–11, 2025 | Riyadh, Saudi Arabia Thematic Session: “The Impact of Artificial Intelligence and Innovation in Shaping Global Tourism”

2025 / 11 / 03

The theme of the General Assembly will be “The Impact of Artificial Intelligence and Innovation in Shaping Global Tourism.” It reflects the growing importance of artificial intelligence technologies within the tourism sector.

A thematic session will be held as part of the General Assembly, featuring a series of selected presentations and discussions showcasing cutting-edge applications of artificial intelligence in tourism.

The session will highlight transformative strategies and technological innovations as essential tools for reshaping the sector.

Further information:

https://www.untourism.int/general-assembly-twenty-sixth-session

26th Session of the UN Tourism General AssemblyImage caption: Antonia Varela, Director of the Starlight Foundation, at the UN Tourism General Assembly. /Credit: UNWTO